Ignite Growth Video Series
The single biggest mistake practices make with
their marketing
In this video, Derek, CEO of Ignite Growth, reveals the biggest mistake practices and many small businesses make when they market their business.
The single biggest mistake practices make with their marketing
Using examples, Derek explains how you could be advertising your healthcare clinic all wrong.
How?
By not understanding the context of their advertising.
What he means by this is that you could be advertising in a space where your ad will be completely ignored or, at the very least, not appreciated. You’re therefore wasting your time and money.
So, what’s the solution?
Understanding the context in which you should advertise. But this depends on the business you have.
For healthcare businesses, you wouldn’t want to do radio advertising where listeners tend to be driving or walking to work. The chances that they pull over to make that call to book a consultation is low, so why waste your resources advertising there?
Watch this video where Derek goes into detail about the context in which you should advertise your business.
For more great videos, you can visit us on YouTube and for content, head on to our blog.
For one Ignite campaign we got 70 patients booked in with deposits paid in advance. Just phenomenal figures!
"I don't know how Ignite do it - 12 appointments in the first 15 minutes!" "It's outrageous!!!"
"Ignite took our practice from a squat to one of the biggest UK Invisalign users in 9 months."
For one Ignite campaign we got 70 patients booked in with deposits paid in advance. Just phenomenal figures!
"I don't know how Ignite do it - 12 appointments in the first 15 minutes!" "It's outrageous!!!"
"Ignite took our practice from a squat to one of the biggest UK Invisalign users in 9 months."
